marketing questions 19

Answer these questions 200 words or more

    • Understand disintermediation (the delivery of products and services by intervening in the traditional flow of good).


    • How have Google and Amazon disrupted not only bricks and mortar marketplace but internet marketing?


    • Why is marketing so important?



    • How does marketing intelligence (knowledge of your customers wants and needs) help drive marketing strategy?


    • What has Wal-Mart done well (and differently) than other companies like Target, K-Mart, Sears?


    • An effective marketing plan is critical to the success of your product and/or service. What are the key components of an effective marketing plan? Be specific. Provide an example.


    • Why is the marketing plan one of the most important elements of the marketing process? Explain your rationale.